From: http://www.time.com/time/world/article/0,8599,1821467-1,00.html
1. Courage is not the absence of fear — it’s inspiring others to move beyond it
2. Lead from the back — and let others believe they are in front
3. Lead from the front — but don’t leave your base behind
4. Know your enemy — and learn about his favorite sport
5. Keep your friends close — and your rivals even closer
6. Appearances matter — and remember to smile
7. Nothing is black or white
8. Quitting is leading too
